Many small business owners think market research takes too much time and money. On the contrary, without market research, everything a business does cost more time and money than it needs to. Absolutely everything.

Market research is an essential aspect for early businesses or those looking to pivot or expand. During this session, Prue Butterworth shares the foundations to making market research a way of life

Room 3 -Keynote Forum
July 22, 2021

Market research doesn’t have to be expensive or complicated to be insightful.

• Join this session for effective shortcuts to gaining insights to improve everything you do.
• Learn how to plan your time and resources effectively on a low budget
• Gain valuable insights from case studies of successful campaigns that didn’t break the bank
• Get the shoestring market research playbook, and learn how to use it
• Discover free and low budget marketing tools that will help you get work done professionally yet economically

Room 3 -Keynote Forum
July 24, 2021